IRHM, Your Global Window into Real Estate and Hospitality

April 2, 2026

Lifestyle

Hilton has signed an exclusive franchise deal with YOTEL to expand its lifestyle hotel portfolio. YOTEL becomes the first brand under the "Select by Hilton" banner. While YOTEL remains independently managed, it will now gain access to Hilton’s global distribution and the Hilton Honors loyalty programme. This partnership allows both brands to grow efficiently while offering guests smart, tech-led urban accommodation in key cities worldwide.
A new community destination named BAY360 is coming to Jumeirah Lakes Towers, featuring a flagship Spinneys supermarket and a variety of waterfront dining options. Developed by DMCC and Sweid & Sweid, the project aims to improve the liveability of the district through better pedestrian access and modern lifestyle amenities. Scheduled for completion in 2027, the hub will occupy part of Lake D and include essential medical services and rooftop sports facilities.
IHG Hotels & Resorts has announced the signing of Mangala Estate Kuantan, a 67-villa eco-luxury resort, marking the entry of its Vignette Collection brand into Malaysia. Located in Kuantan, Pahang, the property is a nature-rich sanctuary aligned with Vignette Collection’s ‘Means for Good’ hallmark, featuring lush greenery, two lakes for activities, and a focus on farm-to-table dining.
EDITION Hotels has joined forces with Sotheby’s and DYNE jewellery designer Sarah Ysabel Narici to auction a unique luxury package, Verdant Reverie: The Gem of the Alps at The Lake Como EDITION. The lot will be part of Sotheby’s Luxury Week auctions, running from November 26 to December 11. Estimated at $15,000 - $25,000, the item combines a limited-edition necklace chosen by Sotheby’s Vice Chairman Frank Everett with a two-night stay in a Penthouse at the new Lake Como EDITION property.
JW Marriott, part of Marriott Bonvoy’s portfolio, has announced a distinctive collaboration with Finnish design house Marimekko across Greater China as part of its "Stay in the Moment" campaign. The partnership integrates Marimekko’s joyful artistry with JW Marriott’s mindful luxury approach through a series of immersive guest experiences. These experiences include "Blissful Stay"-themed rooms and suites, pop-up installations, collaborative afternoon teas, and artisanal workshops across nine JW Marriott properties in cities including Shanghai and Hong Kong.
Modon Hospitality, the specialist arm of Abu Dhabi-based Modon Holding, has announced the launch of Olympia Resort Abu Dhabi, a luxury active lifestyle destination set to open on Hudayriyat Island in early 2026. Positioned as a first-of-its-kind performance-based hospitality experience, the resort will combine wellness, sport, and leisure, marking another step in Abu Dhabi’s efforts to enhance its reputation as a global hub for active living and sports tourism.

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