Marriott International has signed a landmark multi-deal agreement with Townhouse Hotels to add eight properties and over 700 rooms to its Dutch portfolio. The expansion debuts the Series by Marriott brand in the Netherlands and marks the company's first entry into Maastricht and Eindhoven. Six hotels will join Series by Marriott, while two boutique locations will align with the Tribute Portfolio brand.
Marriott International is expanding its midscale presence in Europe through the debut of its Series by Marriott brand. The launch involves 11 new projects across the United Kingdom and Italy in partnership with Splendid Hospitality Group and Amapa Group. This move follows the global introduction of the collection brand in 2025. The new properties will focus on providing reliable and locally inspired accommodation for modern travellers.
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