A major new Saudi-Swiss partnership has been launched in Riyadh to revolutionise hospitality and tourism education in the Kingdom. It is led by Tanmeya Capital, which manages the SAR600 million Tanmeya Hospitality & Tourism Fund. Tanmeya Capital is partnering with Sommet Education, the parent company of Les Roches, École Ducasse, and Glion Institute of Higher Education. The goal is to train Saudi and international talent to the highest global standards, meeting the growing demands of the national tourism sector.
Modern hospitality is moving beyond luxury to embrace culture, authenticity and a true sense of place. Travellers now seek experiences rooted in local identity, from architecture inspired by regional craft to culinary immersion such as olive harvests or sake brewing. Staff act as cultural ambassadors, while partnerships with artisans preserve heritage and support local communities. As wellness and travel intersect with tradition and craft, hospitality is shifting towards meaningful connection and belonging.
Ennismore has signed The Hoxton, Madrid, marking its first property in the Spanish capital and the brand’s second in Spain following Barcelona. Opening in 2026 on Plaza de Santa Ana, the hotel will feature 192 rooms, a rooftop bar, and Il Bambini Club, extending The Hoxton’s distinctive lifestyle offering across Europe as part of Ennismore’s growing pipeline.
Emirates has launched a USD 8 million Centre of Hospitality Excellence in Dubai to train its 25,000 cabin crew. The facility focuses on fine dining, premium guest engagement and luxury service standards.
Shamal Holding and Marriott International have announced the first EDITION residences in the Middle East, coming to Dubai Harbour in 2029. The Dubai Beach EDITION will be the brand’s first UAE beachfront resort, featuring 165 residences and a 185-room hotel.
Brown’s Hotel will host its first-ever Six Chefs’ Dinner on 26 September 2025, bringing together leading Michelin-starred chefs for a one-night culinary showcase in aid of The Royal Marsden Cancer Charity.