IRHM, Your Global Window into Real Estate and Hospitality

August 24, 2026

lifestyle

Hilton has signed an exclusive franchise deal with YOTEL to expand its lifestyle hotel portfolio. YOTEL becomes the first brand under the "Select by Hilton" banner. While YOTEL remains independently managed, it will now gain access to Hilton’s global distribution and the Hilton Honors loyalty programme. This partnership allows both brands to grow efficiently while offering guests smart, tech-led urban accommodation in key cities worldwide.
Liquified Solutions has teamed up with Curator Hotel and Resort Collection to launch a data-driven water efficiency programme. The partnership aims to help independent hotel owners cut water and sewer utility costs by 20% to 30%. By reducing these often-overlooked expenses, the initiative seeks to immediately improve net operating income and long-term asset value across the portfolio without affecting the guest experience or requiring major renovations.
Aston Martin is bringing its signature British luxury to South American shores with the announcement of a landmark residential tower in João Pessoa, Brazil. Partnering with Setai Grupo GP, the 45-storey development marks the brand’s first foray into the region's real estate market.
CapitaLand Ascott Trust has acquired three rental housing properties in Greater Tokyo for JPY4.6 billion. Located in Southern Kanagawa, the freehold assets boast occupancy rates above 95 per cent and offer stable, long-term returns. This move increases the trust’s living sector portfolio to 17.5 per cent of its total value. The acquisition aligns with a broader strategy to expand presence in key Japanese markets through resilient, income-generating assets.
Marriott Bonvoy has partnered with Bank Mandiri to launch its first co-branded credit card in Indonesia. This move marks the travel program’s debut in the Southeast Asian credit market and Bank Mandiri’s first collaboration with a global hospitality group. The card allows Indonesian travellers to accumulate points through daily spending, which can be redeemed across Marriott’s portfolio of 10,000 destinations.
Danube Properties has unveiled Serenz by Danube, a 50-storey residential landmark in Jumeirah Village Circle. Featuring over 40 amenities across 120,000 square feet, the project offers fully furnished units starting at AED 850,000. Strategically located for quick road access, the development utilizes a 1 per cent monthly payment plan. The launch event included group leadership and brand ambassador Brett Lee, highlighting a significant expansion in Dubai's premium property market.

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