Kerten Hospitality, the global lifestyle operator, is significantly expanding its presence in Saudi Arabia with the introduction of the Cloud 7 Al Murjan Island Resort – Dammam. This new project is a striking addition to the Eastern Province waterfront and is designed as a community-centric destination.

The resort was designed by Zuhair Fayez Partnership under the direction of Dr. Zuhair Hamed Fayez. Dr. Fayez is one of Saudi Arabia’s most influential architects, having recently celebrated 50 years of shaping the Kingdom’s architectural landscape. The resort is integrated into a visionary mixed-use development that combines hospitality, leisure, entertainment, and wellness elements.

Cloud 7 Al Murjan Island Resort – Dammam will feature 74 overwater chalets. This makes it one of the region’s most distinctive coastal hospitality concepts. The resort will also be home to Nyssa Beach. This is a ladies-only beach club offering a spa, wellness and fitness facilities, elegant salon services, and curated social and workspaces. The club is designed as an inspiring destination to enrich and empower the women’s community of Dammam.

With Saudi Arabia currently emerging as one of the world’s most dynamic hospitality markets, Kerten Hospitality continues its expansion through tangible delivery, a bespoke operating model, and close alignment with the Kingdom’s cultural and tourism goals. Cloud 7 Al Murjan Island Resort – Dammam joins a growing national footprint. This footprint now spans key locations including AlUla, Al Ahsa, Jeddah, Taif, Abha, Yanbu, and Riyadh, with several additional destinations soon to be announced.

This growth is supported by prominent projects, such as the award-winning Dar Tantora The House Hotel, AlUla. This acclaimed heritage restoration was celebrated by publications including TIME Magazine and Condé Nast Traveller, recognised by the Michelin Guide, and noted at Dubai Design Week for its “profound dialogue with place.” It was also named ‘Leading New Hotel’ at the Hotel & Catering KSA Awards.

Many of these developments form part of The Collective, which is Kerten Hospitality’s long-term collaboration with the Ministry of Tourism. This partnership aims to accelerate lifestyle hospitality, nurture creative ecosystems, and empower local communities on the journey to 2030. Kerten Hospitality’s local Saudi teams ensure each new destination, whether a coastal resort, mountain retreat, heritage hotel, or urban residence is uniquely rooted in its local community, culture, and environment.