IRHM, Your Global Window into Real Estate and Hospitality

April 3, 2026

Tech & Innovation

Onar Holding Corporation has acquired Scale Partner to bring AI-powered marketing to the commercial property sector. The deal introduces "human-agentic" AI, combining virtual assistants with automation to manage leads. Scale Partner founder Jason Tiger joins as VP of Corporate Development to lead future growth. The move allows Onar to deploy its digital services into a high-demand vertical while enhancing its overall marketing operating system.
Omni Hotels & Resorts has partnered with Canary Technologies to roll out a new guest management platform across its 50 destinations. The initiative introduces AI-powered messaging and digital resources to streamline communication and reduce manual tasks for hotel teams. By adopting this technology, the brand aims to provide more responsive, multilingual support while allowing staff to focus on high-quality, in-person guest service.
Zillow has teamed up with Blizzard Entertainment to launch a virtual property microsite for World of Warcraft fans. The project uses real-world technology like 3D tours to showcase in-game player housing. This collaboration arrives ahead of the Midnight expansion on 2 March and aims to bridge the gap between fantasy escapism and real-life home aspirations. It provides an immersive way for a global gaming community to explore virtual homes.
The Dubai Land Department is launching Phase II of its Real Estate Tokenisation Project, allowing secondary market trading from 20 February 2026. This move transitions the project from a pilot stage to a regulated operational framework involving 7.8 million tokens. The initiative aims to enhance market liquidity and transparency while supporting the Dubai Real Estate Sector Strategy 2033. By enabling fractional ownership, Dubai is positioning itself as a global leader in property technology.
TRYBE has announced a major partnership with the restaurant management platform TablePath to unify hotel and spa booking systems. This new integration allows guests to view live availability for dining, spa treatments and leisure activities through a single digital portal. By combining these services, hospitality businesses can offer a smoother booking journey for their customers.
AirTrunk has secured a new site in Melbourne's north-west for a massive 354MW hyperscale data centre campus. The A$5 billion MEL2 project will take the company's total Victorian investment to A$7 billion and support Australia's recently launched National AI Plan. It is estimated that the development will create 4,000 construction jobs and over 200 permanent roles.

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