Miraval Resorts and Spas has opened its first international location, Miraval The Red Sea, on Shura Island in Saudi Arabia. Announced on 9 June 2026, the 180-room adults-only wellness retreat blends the brand's mindfulness philosophy with local heritage. The eco-friendly resort features the largest spa on the island, plant-forward dining and specialised wellness programs powered completely by renewable energy.
Hilton has launched Undergraduate by Hilton, a new upper-midscale hotel brand targeting university and college towns. Designed to complement the Graduate by Hilton chain, the brand features a flexible development model for new builds and conversions. Hilton aims to open the first property in 2027, with a long-term expansion target of 400 to 500 hotels globally.