IRHM, Your Global Window into Real Estate and Hospitality

April 3, 2026

Proptech

South Korean smart home specialist Hyundai HT has entered a series of strategic agreements to expand its presence in Vietnam. The company signed a cooperation deal with STARX Technology and tripartite memorandums of understanding with major developers Geleximco Group and Flamingo Holdings. These partnerships focus on integrating AIoT-based smart home and building technologies into large-scale residential, commercial and resort projects across the region.
Cypriot PropTech startup MyStudentFlat has expanded into Greece with the launch of its digital platform in Athens. Now operating in three cities across two countries, the company manages over 50 properties just seven months after its debut. The firm plans further expansion into major Greek university hubs and is preparing for its first funding round this spring to support European growth.
Onar Holding Corporation has acquired Scale Partner to bring AI-powered marketing to the commercial property sector. The deal introduces "human-agentic" AI, combining virtual assistants with automation to manage leads. Scale Partner founder Jason Tiger joins as VP of Corporate Development to lead future growth. The move allows Onar to deploy its digital services into a high-demand vertical while enhancing its overall marketing operating system.
ICSC has launched ICSC+PROPTECH to connect commercial property leaders with technology innovators at its flagship 2026 Las Vegas event. Featuring a keynote by Randi Zuckerberg, the programme focuses on shifting from tech experimentation to large-scale implementation. High-profile buyers from firms like Brookfield and Mall of America will meet with founders to explore AI-driven leasing and smart building tools aimed at improving asset performance.
Scaler and Optiml have launched a strategic partnership to link real estate data with institutional decision intelligence. The collaboration helps property owners move beyond static reports to a dynamic financial system. By combining Scaler’s data infrastructure with Optiml’s AI algorithms, investors can optimise capital allocation and decarbonisation pathways. This system provides auditable records for lenders and boards to protect portfolio values during volatile market conditions.

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