Saudi Arabia is aggressively pursuing its Vision 2030 goal of becoming a global tourism leader. This ambition is supported by an US$800 billion investment in giga-projects. To propel this growth, the inaugural WTM Spotlight Riyadh will gather international travel industry professionals in the capital from 29 September to 1 October 2026. Organisers expect over 450 exhibitors and 6,500 visitors. The goal is to stimulate new partnerships and investment.
Cross Hotels & Resorts is set to be acquired by Sono International Co. Ltd., a leading South Korean hospitality group. The move combines Cross’s lifestyle and luxury hotel expertise with Sono’s regional knowledge and operational strengths. With 28 properties across Thailand, Indonesia, Vietnam, and Japan, the partnership positions the brand for further expansion across Asia.
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