Mira Real Estate, one of Dubai’s most recognised property brokerages, has rebranded as Mira International and confirmed the appointment of Aldo De Jager as Chief Executive Officer, marking the start of a broad expansion strategy that will see the company move into new global markets.

The firm announced the changes on Tuesday, stating that the new name reflects its ambition to build an international footprint while ensuring a single, consistent client experience across its operations. As part of the plan, Mira International intends to open 30 branches in major cities, supported by a centralised structure for training, technology, compliance and service delivery.

Commenting on the direction of the business, Aldo De Jager said: “The UAE’s real estate sector is moving at an extraordinary pace. Our focus now is strategic expansion, stronger client service, and wider international reach. The UAE has become one of the most sought-after destinations for investors and homeowners, and this shift gives us the momentum to position Mira International at the front of regional and global investment growth.”

The rebrand accompanies internal changes to the company’s leadership framework. Co-Founder Tamara Getigezheva, who is taking on a deeper role in Mira Developments, appointed a CEO to lead the brokerage through its next phase of scale.

Explaining the decision, she said: “Why bring in a CEO? Because development and brokerage operate differently and need different leadership styles. I’m putting more of my time into development – product, capital, partnerships. Brokerage, on the other hand, is about daily operational rhythm, scaling teams, and keeping one service standard across jurisdictions. We’re opening 30 branches in major cities. To do that without losing quality, you need someone who sees the big picture but also the numbers. Aldo does both. He turns strategy into clear routines and pushes the team through results. I respect his experience – honestly, I learn a lot from him – and that speaks to the scale we’re building.”

Mira International’s expansion comes after years of industry recognition. The firm has secured top-rank awards from Emaar, channel-partner achievements with Sobha, and performance recognition from Aldar, Danube and Damac. It has also received appreciation certificates from Dubai Properties, Nakheel and Meraas.

The company said its global rollout will be phased, beginning with pilot offices before establishing regional hubs and full-scale branches, all adopting a unified operational playbook.