Sun Group and Marriott International have signed a strategic partnership agreement in New York to expand Vietnam’s luxury hospitality and MICE tourism sectors ahead of APEC 2027. The agreement includes a major multi-brand hotel complex at the Ruby Beach Mixed-Use Urban Area in Phu Quoc, which will initially introduce over 7,000 rooms. The development is supported by regional infrastructure upgrades, including airport expansions and transit projects.
The Ascott Limited achieved a record-breaking 2025 by signing 19,000 units across 102 new properties. This 27 per cent year-on-year growth saw the company expand into 10 new cities including Taipei and Wellington. The firm is focusing on an asset-light model with a heavy emphasis on resort signings and property conversions. Ascott now operates or is developing over 1,000 properties globally as it nears its S$500 million fee income target.
Oman has set a goal of attracting one million Indian tourists annually, building on strong cultural ties and growing demand for weddings, MICE travel and adventure tourism.
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