Keller Williams Realty, LLC (KW) has announced a new collaboration with Rejig.AI to equip its agents with an artificial intelligence marketing tool.

The initiative supports KW’s open technology strategy, which expanded in February after the business launched an updated vision for its Command platform. The new integration allows agents to generate branded social media posts, videos, and market reports while retaining complete manual approval over every published item.

Systems automatically produce materials when a home reaches the MLS, covering property statuses from coming soon to just sold. The platform also features a 7-Day Planner to recommend content based on activity history, alongside tools to monitor local news for community-focused posts. Rejig.AI estimates the platform saves agents more than 10 hours per week on promotional tasks.

“We’re focused on giving KW entrepreneurs every advantage to maximize their opportunities, and Rejig.AI delivers that by helping agents create relevant, hyperlocal marketing at scale while giving them back valuable time,” said Chris Cox, Chief Technology and Digital Officer at KW.

“We’re excited to collaborate with Rejig.AI to help agents move faster, market smarter, and compete at the highest level,” said Cox.

“Real estate agents know they need to consistently market themselves and their listings, but creating that content takes time,” said Matthew Maier, Co-Founder of Rejig.AI. “Our collaboration with KW brings AI-powered marketing directly to its entrepreneurs, doing more of the heavy lifting behind the scenes while keeping agents in control of their brand and what they publish.”

“One in five prospective buyers and current homeowners now use AI for homebuying research,” said Poorab Shah, Co-Founder of Rejig.AI. “Social content isn’t just about reach anymore. It’s part of the digital footprint buyers discover, and AI tools can surface it. Rejig.AI helps agents build that footprint consistently with relevant, local content.”