Danube Properties has unveiled Serenz by Danube, a 50-storey residential landmark in Jumeirah Village Circle. Featuring over 40 amenities across 120,000 square feet, the project offers fully furnished units starting at AED 850,000. Strategically located for quick road access, the development utilizes a 1 per cent monthly payment plan. The launch event included group leadership and brand ambassador Brett Lee, highlighting a significant expansion in Dubai's premium property market.
A new community destination named BAY360 is coming to Jumeirah Lakes Towers, featuring a flagship Spinneys supermarket and a variety of waterfront dining options. Developed by DMCC and Sweid & Sweid, the project aims to improve the liveability of the district through better pedestrian access and modern lifestyle amenities. Scheduled for completion in 2027, the hub will occupy part of Lake D and include essential medical services and rooftop sports facilities.
Hyatt Hotels Corporation has marked its latest expansion in Portugal with the opening of the Hyatt Regency Vilamoura Algarve. Following a full rebranding of the Dom Pedro Vilamoura, the hotel now offers 257 guestrooms and 21 suites designed with local Algarvian heritage in mind. Managed by DETAILS, the resort provides an upscale retreat for leisure and business guests near the town's famous marina and golden beaches.
Thompson Hotels and BERO have launched a nationwide partnership to bring premium non-alcoholic beer to hotel bar programs across the United States. Founded by actor Tom Holland, BERO will serve as the exclusive alcohol-free beer for Thompson properties throughout a year-long collaboration. The initiative kicked off in January 2026 with a focus on mindful drinking and elevated social experiences.
Dar Global and The Trump Organization have unveiled Trump Plaza Jeddah, a USD 1 billion mixed-use development in Saudi Arabia. Located within the Amaya master plan, the project includes luxury residences, Grade-A offices and a private central park. The site will feature a 4,000-square-metre private members' club alongside elite dining and retail options. This launch marks the third collaboration between the two entities in the Kingdom.
The Philippines has welcomed its first Autograph Collection property with the official debut of The Farm at San Benito in Batangas. This 52-hectare sanctuary represents a significant expansion for the Marriott Bonvoy portfolio into the regional wellness market. This partnership aims to combine local heritage with international hospitality standards for a global audience.
![[IRHM] logo](https://irhmagazine.com/wp-content/uploads/2025/08/IRHM-AWARDS-2025-1024x683.jpg)
